Senior Product Designer, Lifecycle

At Webflow, we’re building the world’s leading AI-native Digital Experience Platform, and we’re doing it as a remote-first company built on trust, transparency, and a whole lot of creativity. This work takes grit, because we move fast, without ever sacrificing craft or quality. Our mission is to bring development superpowers to everyone. From entrepreneurs launching their first idea to global enterprises scaling their digital presence, we empower teams to design, launch, and optimize for the web without barriers. We believe the future of the web, and work, is more open, more creative, and more equitable. And we’re here to build it together.

We're looking for a Senior Product Designer to help businesses of all sizes discover, use, and grow with Webflow. You’ll drive discovery, research, and ideation to highlight the platform's value, enabling seamless adoption of our powerful and evolving feature set. This work entails diving into data and user funnels, and partnering closely with product management and engineering to build AI-native flows that cater to diverse team sizes and roles.

About the role:

Location: Remote-first (United States; BC & ON, Canada)

Full-time

Permanent

Exempt

The cash compensation for this role is tailored to align with the cost of labor in different geographic markets. We've structured the base pay ranges for this role into zones for our geographic markets, and the specific base pay within the range will be determined by the candidate’s geographic location, job-related experience, knowledge, qualifications, and skills.

United States (all figures cited below are in USD and pertain to workers in the United States)

Zone A: $150,100 - $188,100

Zone B: $141,600 - $176,700

Zone C: $132,100 - $165,300

Canada (figures cited below are in CAD and pertain to workers in ON & BC, Canada)

171,000 - 213,800

This role is also eligible to participate in Webflow's company-wide bonus program. Target amounts are a percentage of base salary and vary by career level. Payouts are based on company performance against established financial and operational goals.

Please visit our Careers page for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.

Application Information:

Application deadline: applications accepted on an ongoing basis until position is closed and filled

This posting is for an existing vacancy

Reporting to the Product Design Director

As a Senior Product Designer you’ll …

Design exceptional end-to-end early customer experiences based on qualitative and quantitative data to drive customer and business outcomes

Rapidly prototype, test, and iterate on innovative concepts to validate hypotheses and drive in-product onboarding, activation and expansion

Partner with Product Management and Engineering to explore complex customer journeys and leverage emerging developments in AI to identify potential solutions

Regularly engage with customers to develop a thorough understanding of their needs and pain points

Proactively collaborate with other teams to untangle complex technical and user experience dependencies

Deliver high-quality designs and specs to clearly communicate product design requirements for engineers

About you:

Requirements:

BA/BS degree or equivalent experience

You’ll thrive as a Senior Product Designer if you:

Have experience driving work focused on onboarding, activation, and/or expansion

Demonstrate a history of shipping features with a high bar for craft and leverage AI in your day-to-day design process

Communicate, design, and document thoughtfully with specific audiences in mind

Build effective partnerships with engineering, product and other cross functional partners

Proactively seek out and consider feedback gracefully in order to continuously integrate, improve, and iterate your work and skills

Have a bias towards action working on complex products at a high growth, scaling company.

Stay curious and open to growth — actively building fluency in emerging technologies like AI to unlock creativity, accelerate progress, and amplify impact.

Our Core Behaviors:

Build lasting customer trust. We build trust by taking action that puts customer trust first.

Win together. We play to win, and we win as one team. Success at Webflow isn't a solo act.

Reinvent ourselves. We don't just improve what exists, we imagine what's possible.

Deliver with speed, quality, and craft. We move fast because the moment demands it, and we do so without lowering the bar.

Benefits

Ownership in what you help build. Every permanent Webflower receives equity (RSUs) in our growing, privately held company.

Health coverage that actually covers you. Comprehensive medical, dental, and vision plans for full-time employees and their dependents, with Webflow covering most premiums.

Support for every stage of family life. 12 weeks of paid parental leave for all parents and 6+ weeks of additional paid leave for birthing parents. Plus inclusive care for family planning, menopause, and midlife transitions.

Time off that’s actually off. Flexible vacation, paid holidays, and a sabbatical program to help you recharge and come back inspired.

Wellness for the whole you. Access to mental health resources, therapy and coaching.

Invest in your future. A 401(k) with 100% employer match (up to $6,000/year) in the U.S., and support for retirement savings globally.

Monthly stipends that flex with your life. Localized support for work and wellness expenses — from Wi-Fi to workouts.

Bonus for building together. All full-time, permanent, non-commission employees are eligible for our annual WIN bonus program.

Temporary employees may be eligible for paid holiday and time off, statutory leaves of absence, and company-sponsored medical benefits depending on their Fixed Term Contract and their country/state of employment.

Remote, together

At Webflow, equality is a core tenet of our culture. We are an Equal Opportunity (EEO)/Veterans/Disabled Employer and are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law. Pursuant to the San Francisco Fair Chance Ordinance, Webflow will consider for employment qualified applicants with arrest and conviction records.

Stay connected

Not ready to apply, but want to be part of the Webflow community? Consider following our story on our Webflow Blog, LinkedIn, X (Twitter), and/or Glassdoor.

Please note:

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Upon interview scheduling, instructions for confidential accommodation requests will be administered.

To join Webflow, you'll need a valid right to work authorization depending on the country of employment.

If you are extended an offer, that offer may be contingent upon your successful completion of a background check, which will be conducted in accordance with applicable laws. We may obtain one or more background screening reports about you, solely for employment purposes.

For information about how Webflow processes your personal information, please review Webflow’s Applicant Privacy Notice.